Tammie Titus 3 روز قبل Currys and Argos Lead UK Electronics Market
The UK electronics industry is growing. More than 25% (25%) of people bought appliances and tech online during the COVID-19 outbreak. These purchases were primarily from Currys and Argos as well as online marketplace Amazon.
UK customers were also open to trying new brands / products found on Amazon. This is especially true for over 55s. However, the high cost of shipping was the most frequent reason for cart abandonment.
Currys
The biggest electronics retailer in the UK has added more benefits to customers who shop online. Customers who shop at Currys can save money by purchasing a product online and buying it in store. The new offer is part of the company’s effort to rival Amazon which already offers same-day delivery in the UK. This will help customers get the products they want faster.
The online retailer of electronic products in the UK is striving to improve the customer experience at its physical stores. It has launched an BOPIS check-in solution that lets customers collect their purchases at the curbside or on the door. The company has also launched a Colleague Hub which allows staff to interact with clients from any location in the store. Currys says that these tools will allow it to create a more connected experience for customers, enabling it to provide personalized experiences at a larger scale.
Currys has been investing heavily in technology to transform into a best-in-class omnichannel retailer. The company has updated and replatformed its website and integrated its personalization through its mobile app. It has also added a Colleague Hub, which allows frontline employees to be able to access the most current customer data and information in real-time. The company is also rolling out its ShopLive service, 2X4 Oval Rug which allows video commerce into the physical store.
In the end, it has been able drive sales and boost customer loyalty. In the first half of 2021 the company’s sales grew by 15%, compared with pre-pandemic 2020. It also experienced an increase of 11% in the like-for-like sales of its stores.
Currys goal is to become famous for giving technology a longer-lasting life by trade-ins, protection, repair and recycling. Its aim is to achieve net zero emissions and reduce waste, energy and Vimeo.Com water in its supply chain and operations. It also aims to reduce its use of plastic by reusing packaging.
The company’s stock was trading at 93 cents per share, which is lower than its current value. However, it is still an excellent investment for investors as the company has a solid balance sheet and a solid business model. Its earnings per share are higher than the competition.
Amazon
With a vast selection of products, Amazon has built a reputation for its convenience and value. Amazon’s commitment to transparency and customer service has revolutionized the world of online retail. Its transparent approach gives customers control over the selection of vendors that is based on prior experience. This provides Amazon an advantage over traditional retailers who have less transparency in their product offerings. Etsy – which focuses on Fashion and Wayfair which is a specialist in Furniture and Homewares – trail far behind Amazon’s GMV in the UK.
Argos
Argos is a well-established retailer in the UK and an industry leader. Its business model is based on customer-centricity and offers an innovative approach to retailing. This has helped the company gain an edge over competitors and attract new customers. Its growth is hampered, however, by the stiff competition of other online retailers, such as Amazon and eBay. Argos has taken steps to overcome this issue by integrating its online offerings with its physical storefront. This has resulted in a more seamless and cohesive shopping experience for customers of Argos.
To improve its online offering, Argos has invested in a new infrastructure that enables an improved network optimization and simpler operations. For instance, the company plans to move its direct importing operation from Corby to a custom-built facility in Kettering which will permit it to close the central distribution center that was rented located in Wolverhampton and also release capacity from Corby. This will make the company more efficient and enable it to better serve its customers.
Argos is a renowned general retailer with strong brand recognition and a reputation for quality products. Catalogues of its products feature attractive images and descriptions, making it easy for customers to find what they’re looking. The website offers clear prices and delivery estimates for every item. It allows the customer to compare products and choose the most suitable product for their needs. Argos’ mobile experience has been upgraded, thereby increasing its customer base. It has also expanded the click-and-collect service, Bluetooth Earphones 5.0 which allows customers to reserve products and pick them up at their local stores.
Argos ability to provide an exceptional consistent and consistent service across all channels is an important factor in its competitive advantage. This includes its website, app, and stores. To ensure seamless transitions between each channel, the company synchronizes information and prices, ensuring all channels are current. Additionally the stores of the company have self-service kiosks to simplify the purchasing process.
Argos’s omnichannel strategy allows it to reach out to more customers and meet the needs of different consumer segments. This strategy has been essential in driving sales and market growth. To maintain its advantages, Argos must continue focusing on innovation and improvement. This will enable it to keep up with the ever-changing retail landscape and stay ahead of competitors.
John Lewis
John Lewis was founded by the Lewis family back in 1864. It is famous for its heart-wrenching Christmas adverts and renowned service. However John Lewis is under pressure from other retailers who have shifted to online shopping. It is important for the company to be flexible in order to retain its customers.
One way to accomplish this is by providing customers with a fast and reliable shopping experience. This covers everything from the loading time of the website to how many clicks are needed to locate a particular product. These factors can have a profound influence on how customers consider a brand. John Lewis needs to improve its online shopping experience if they want to remain ahead of the pack.
This means making sure the site is user-friendly and that it provides all the information a customer may require to make a decision. It should also offer an array of products. The buyer can then compare the product with other similar products and find what they are looking for. To ensure that customers are satisfied with their purchases, the company should provide free shipping and fast delivery.
Another method to compete with other retailers is to offer great warranties on products. This will help to build trust and loyalty with customers. Whether it is an appliance or a new computer, a good warranty will make the difference between purchasing from a retailer or choosing another competitor.
Finally, it is important for John Lewis to provide its customers with the widest range of payment options. This will help customers find the best solution for their needs, and help them avoid fraud. It is also essential that the company has a clearly defined guidelines for how they handle customer data.
John Lewis has a solid base on which to build despite these challenges. Its online sales are growing at a healthy pace. Additionally the partnership is implementing an innovative approach to ecommerce by opening its e-commerce platform as an online marketplace for third-party brands. This is a smart choice that will help the brand increase its market share online.